Hello from the East Tennessee Foundation!

We are honored to work with so many nonprofit organizations across our region to strengthen the quality of life in our region. We are happy to share tips and trends to support your stewardship and planned giving efforts, especially in a fundraising environment that is always changing and full of as many challenges and opportunities.

Year-end Planning: A timely opportunity to grow legacy gifts

As the holidays are quickly approaching, this is the perfect time to introduce your supporters to the idea of leaving a charitable legacy. Discover practical, relationship-centered ways to start the conversation, inspire donors, and position your organization for long-term success.

Engaging Millennials, Gen Z, and planned giving: Get an early start

The next generation of philanthropists is already here. Learn how younger donors think about charitable giving, why planned giving conversations should begin earlier than you might expect, and how authentic engagement today can lead to lifelong support tomorrow.

Keeping score: Simple tips for tracking planned giving activities

The most successful planned giving programs aren’t measured soley by realized bequests. Explore easy-to-implement strategies to measure meaningful conversations, stewardship activities, and donor engagement so your team can track progress without creating unnecessary administrative work.

Legacy giving is ultimately about helping donors express the values they want to carry forward. We hope this month’s ideas encourage you to have those important conversations with confidence. As always, the East Tennessee Foundation team is here to serve as a resource whenever you have questions about planned gifts, complex assets, or strategies for building stronger donor relationships.

-The East Tennessee Foundation Team